Told in the parable style of The One Minute Manager, RAVING FANS uses a brilliantly simple and charming story to teach listeners how to define vision, learn what a customer really wants, institute effective systems, and make Raving Fan Service a constant feature–not just another program of the month.
America is in the midst of a service crisis that has left a wake of disillusioned customers from coast to coast. RAVING FANS includes startling tips and innovative techniques that can help anyone create a revolution in any workplace–and turn their customers into raving, spending fans.
About Kenneth Blanchard
Ken Blanchard is chairman of the board of Blanchard Training and Development, Inc. He is the co-author of The One Minute Manager and eleven other bestselling books.Sheldon Bowles, co-author of Gung Ho!, is president of Ode to Joy Limited and… More about Kenneth Blanchard
Published by Random House Audio Jan 13, 2004| 90 Minutes| ISBN 9780739309537