Is there any new way left to present the alphabet? The answer is "yes", as this graphic artist demonstrates when he applies his retro style to the ABCs. . . . Skillfully constructed and cleverly composed, it’s an awesome alphabet book that adults will also appreciate.
—Kirkus Reviews (starred review)
Slick, retro-modern design and some cheeky vocabulary choices are the main appeal of this straightforward alphabet book. As a child’s introduction to the alphabet and corresponding vocabulary, this is a serviceable addition. However, Thurlby’s primary fans will be adults intent on applying an eye for haute design to the acquisition of their children’s books and playthings.
—School Library Journal
Commercial illustrator Thurlby makes his picture book debut, bringing his self-described "retro-modern, mid-twentieth-century" look to an impressive alphabet book.
—The Horn Book
Thurlby’s pop imagery and millennial vocabulary should grab young imaginations.
As is the custom with most such books, we travel in orderly fashion from A to B to C and onward, but here most letters take the shape of an object or idea-or the object or idea takes the shape of the letter, depending-with results that are both surprising and refreshing.
—Wall Street Journal
Each of Thurlby’s letters is meticulously conceived — he often uses old books and pieces of paper for backgrounds, and his art has a very stylized, retro feel.
—PRI’s The World
In his first picture book, Paul Thurlby makes the most of palette, type and composition…Children may pick up this whimsical volume to learn their letters, but they’ll also come away with a heightened aesthetic sense.
—Shelf Awareness Pro
British graphic designer Paul Thurlby plays with type in the most delightful ways…Children may pick up this whimsical volume to learn their letters, but they’ll also come away with a heightened aesthetic sense.
—Shelf Awareness for Readers
Little ones learning their letters will find this British designer’s take on the illustrated alphabet, in which he assigns each letter a word to display, especially nifty. These modern, collage-type illustrations
are much more appealing than classic alphabet fare and will educate both kids and design-savvy parents.
Every letter takes on a special shape in this artsy alphabet.
—San Francisco Chronicle