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Lori Hogan co-founded Home Instead Senior Care® in 1994 with her husband, Paul. Now the largest senior care company in the world, Home Instead Senior Care has nearly 1,000 franchises in the U.S. and 15 other countries. The company’s franchise owners hire CAREGiversSM – often seniors themselves – to go into the homes of maturing adults and help them with day-to-day living such as companionship, meal preparation, light housekeeping, medication reminders, errands and shopping. When seniors can no longer stay at home, CAREGivers go into care facilities and help supplement their care. Lori’s new book is Strength for the Moment – a book dedicated to encouraging and celebrating caregivers (available March 2012). Proceeds from sales of Strength for the Moment book will be donated to the Home Instead Senior Care Foundation. To date, the foundation has awarded grants totaling more than $1 million to non-profit organizations dedicated to helping seniors in their communities.
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