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The Referral Engine by John Jantsch
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The Referral Engine

Best Seller
The Referral Engine by John Jantsch
Paperback $18.00
Sep 25, 2012 | ISBN 9781591844426

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  • Sep 25, 2012 | ISBN 9781591844426

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  • May 13, 2010 | ISBN 9781101429518

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Product Details

Praise

"A swift, appealing read and a thorough primer on the power of letting your products and customers speak for themselves."
-Publishers Weekly


"Frankly, I had no idea how John was going to top Duct Tape Marketing. The book is a classic. But with The Referral Engine, John puts you in the driver’s seat and shows you the steps to achieving marketing success without a huge budget. Go no further. Buy this now."
-Chris Brogan, coauthor of Trust Agents


"I don’t think there are many people who know more about small business marketing than John does, and I’m certain that there’s no one more generous in sharing tips and insights. What, exactly, are you waiting for? This book will pay for itself in one day."
-Seth Godin, author of Linchpin


"For Zappos, part of delivering a great customer experience means developing personal and emotional connections, both with employees and customers. These are the types of connections people talk about with their friends and family. This book will show you how to give people something to talk about."
-Tony Hsieh, CEO, Zappos.com


"Who knew that there’s a science to referrals? Not I-but now that I know, I want you to benefit from John’s expertise. In a sense, a jacket blurb is the ultimate referral, and I’m here to blurb this book because it will help you succeed in business."
-Guy Kawasaki, cofounder of Alltop

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