Skip to Main Content (Press Enter) Toggle side nav

Revenue Management

Best Seller
Revenue Management by Robert G. Cross
Paperback $17.00
Dec 29, 1997 | ISBN 9780767900331

Also available from:

See All Formats (1) +
  • Dec 29, 1997 | ISBN 9780767900331

    Also available from:

  • Apr 27, 2011 | ISBN 9780307788986

    Available from:

Product Details

Praise

What Business Leaders Say About Revenue Management:

"Revenue Management is the single most important technical development in transportation management since we entered the era of airline deregulation in 1979. This is not a one-time benefit. We expect Revenue Management to generate at least $500 million annually for the foreseeable future."
–Robert Crandall, Chairman and CEO, American Airlines

"Revenue Management has contributed millions to the bottom line, and it has educated our people to manage their business more effectively. When you focus on the bottom line, your company grows."
–Bill Marriott Jr., Chairman and CEO, Marriott International

"When you talk about Revenue Management, people like the concept, but they have no idea how to effectuate the concept. There’s a market out there for Revenue Management that’s just unbelievable!"
–Herb Kelleher, Chairman and CEO, Southwest Airlines, Inc.

Get the latest updates from Robert G. Cross
And go from well-read to best read with book recs, deals and more in your inbox every week.
And go from well-read to best read with book recs, deals and more in your inbox every week.
By clicking SIGN UP, I acknowledge that I have read and agree to Penguin Random House’s Privacy Policy and Terms of Use.
Dismiss
Thanks!
Something awesome is on its way.
Back to Top