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Anticancer Living by Lorenzo Cohen PhD and Alison Jefferies, MEd

Anticancer Living

Anticancer Living by Lorenzo Cohen PhD and Alison Jefferies, MEd
Hardcover
May 01, 2018 | 432 Pages
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Praise

“The health care revolution continues with a great new book . . . a valuable resource that presents an accessible, science-based approach to wellness.”
—Andrew Weil, MD
 
Anticancer Living will empower millions of people with information they can use to reduce their risk of getting cancer and improve their chances of surviving a cancer diagnosis. Highly recommended!”
—Dean Ornish, MD
 
“An invaluable guide for both professionals in the health field and the general public . . . written by authors with impeccable credentials.”
—Deepak Chopra, MD
 
Anticancer Living is an excellent resource that outlines the types of health behaviors that can reduce cancer risk and also improve the quality of life of those undergoing cancer therapy.”
—David S. Rosenthal, MD, former president, American Cancer Society
 
Anticancer Living presents scientific evidence that changing the way we live can reduce deaths from cancer and other major diseases. It shows us how to go about altering our lifestyles in order to achieve this goal and feel better every day.  This much needed book provides a prescription for better health, from experienced professionals who want passionately to help you improve your life.”
—John Mendelsohn, MD, former president, MD Anderson Cancer Center
 
“Lorenzo Cohen and Alison Jefferies are picking up the mantle from the late David Servan-Schreiber, and not a moment too soon! This book promises to be an important guide to reducing the risk of recurrence of cancer and the risk of getting it in the first place.”
—Susan M. Love, MD, MBA, bestselling author of Dr. Susan Love’s Breast Book
 
 “The cheapest, most effective form of health care is not getting sick in the first place.  For cancer patients and anyone seeking to avoid a future cancer diagnosis, this book will be a bible providing a practical, achievable path toward an anticancer lifestyle.”
Gary Hirshberg, Chairman and Cofounder, Stonyfield Farm Inc.

 
“My brother’s book, Anticancer, has already helped millions of patients around the world. Anticancer Living discusses the latest research, shares inspirational stories, and gives us practical advice. This is an indispensable book for all of us.”
—Franklin Servan-Schreiber


“It is not hyperbole to state that there is a desperate need for this book.  An astonishing number of Americans will be diagnosed with cancer during their lifetimes.  Dollars spent on cancer research are devoted primarily to treatment and cure—or, to use an image from this book, “mopping up” once a cancer diagnosis has been made.  Anticancer Living provides a concrete, evidence-based guide to ‘turning off the tap’—lowering inflammation in order to prevent cancer in the first place.”
 Meg Cadoux Hirshberg, Founder, Anticancer Lifestyle Foundation

Author Q&A

VIKING PENGUIN
 
A Division of Penguin Random House | 375 Hudson Street, New York, NY 10014 | 212-366-2000

 
AUTHOR QUESTIONNAIRE
 
Date: November 3, 2016
Name: Lorenzo Cohen
Title: ANTICANCER LIVING
 
Imprint: Viking
Address:  3634 Merrick Street, Houston, TX 77025
Office Telephone:  713-745-4260                                         Home Telephone: 713-660-7645
Cell Phone: 713-299-6465
Fax:                                                                Email address: lcohen@mdanderson.org
Which is the most convenient way to reach you?  Cell Phone And when? Anytime
Date and place of  birth: 11/14/64   Rome, Italy                 Citizen of: USA
Married?  Yes                                   Name of spouse or partner: Alison Jefferies
Children? 3                                        Names and ages: Alessandro (18); Luca (15); Chiara (12)
Present occupation, other than author: Professor and Director, Integrative Medicine Program; Richard E. Haynes Distinguished Professor in Clinical Cancer Prevention
Website: Anticancer website under construction
Social media handles (Facebook, Twitter, Instagram, Tumblr, Pinterest, etc.): Twitter: @DrLCohen
 
Name: Alison Jefferies
Address:  3634 Merrick Street, Houston, TX 77025
Office Telephone:                                                                  Home Telephone: 713-660-7645
Cell Phone: 713-927-1005
Fax:                                                                Email address: alisonjefferies@earthlink.net
Which is the most convenient way to reach you?  Cell Phone And when? Anytime
Date and place of  birth: 03/27/66, England                        Citizen of: USA, Canada, Great Britain
Married? Yes                                    Name of spouse or partner: Lorenzo Cohen
Children? 3                                        Names and ages: Alessandro (18); Luca (15); Chiara (12)
Present occupation, other than author: Mother, educator
Website: Anticancer website under construction
Social media handles (Facebook, Twitter, Instagram, Tumblr, Pinterest, etc.):
 

 
 
 
Other Publications. Please list your other books, articles, etc.
 
Title                                                    Year                Publisher                                Subject Matter
 
SB Khalsa, L Cohen, T McCall, S Telles. The Principles and Practice of Yoga in Health Care. Handspring Press, 2016.
 
L Cohen, M Markman. Integrative Oncology: Incorporating Complementary Medicine into Conventional Cancer Care. Humana Press: Totowa, NJ, 2008.
 
Frenkel M, Cohen L. Integrative Medicine in Oncology: Hematology/Oncology Clinics of North America. 22, 4. Elsevier, Inc.: Philadelphia, 2008.
 
Over 120 peer reviewed publications and chapters.
 
 
Autobiography. Please write a brief biographical statement that we can adapt for use on the book jacket or in our promotional activities for your book. Please include your career history, education, degrees, organizations to which you belong, hobbies, and other outside interests.
 
Lorenzo Cohen, PhD is Professor and Director of the Integrative Medicine Program at the MD Anderson Cancer Center, where he also holds the Richard E. Haynes Distinguished Professorship in Clinical Cancer Prevention. U.S. News & World Report’s “Best Hospitals” survey ranks MD Anderson the nation’s top hospital for cancer care. MD Anderson has been ranked the nation’s leading cancer hospital for 12 of the past 14 years. Dr. Cohen is also a Distinguished Clinical Professor at Fudan University Shanghai Cancer Center, Shanghai, China. He received his undergraduate degree from Reed College in Portland, Oregon, and his Master’s and PhD from the Uniformed Services University of the Health Sciences in Bethesda, Maryland. Dr. Cohen is a founding member and past president of the international Society for Integrative Oncology. He is also the Vice-Chair for the Academic Consortium for Integrative Medicine and Health.
 
Dr. Cohen leads a team conducting NIH-funded research and delivering clinical care of integrative medicine practices such as meditation, yoga, tai chi, massage, diet, exercise, acupuncture and other strategies such as stress management, music therapy, emotional writing and more aimed at reducing the negative aspects of cancer treatment and improving quality of life and clinical outcomes. He has had continuous support from the National Cancer Institute at the National Institutes of Health for his research since receiving his PhD in 1994.
 
Dr. Cohen is internationally known as a thought-leader in the field of integrative medicine and especially integrative oncology. He has published more than 100 scientific articles in top medical journals, numerous book chapters, and has edited two books on integrative medicine for cancer care and a recent book on yoga for health care. Dr. Cohen has been acknowledged for his research in Shanghai, China receiving the International Scientific and Technological Cooperation Award of Shanghai Municipality and the prestigious Shanghai Magnolia Silver and Gold Memorial Awards, the highest honor for a non-resident alien. He also has received the Outstanding Achievement award from the Society for Integrative Oncology and is a Fellow in the Academy of Behavioral Medicine Research. 
 
Dr. Cohen is a sought-after speaker and gives an average of 50 talks per year at public events, international scientific meetings, and academic institutions.
 
Dr. Cohen is passionate about educating others on how to prevent cancer and maintain optimal health across the lifespan.  As the majority of cancers are preventable, Dr. Cohen is conducting research to demonstrate that lifestyle factors can influence cancer outcomes.  In his spare time, Dr. Cohen loves cooking, traveling, scuba diving, and listening to music.  He loves reading scientific articles and how the lay media interprets the findings of research being conducted in the area of health and wellness.  He thrives when he can spend time outdoors with Alison and his children and gets regenerated from engaging in beach, lake, and mountain activities.
 
Alison Jefferies, MEd, holds a Master’s in Educational Psychology from the University of Houston. She has a Bachelor’s of Education from Queen’s University in Kingston, Ontario, and a Bachelor of Arts in Art History from the University of British Columbia in Vancouver.
 
Ms. Jefferies is former president of the MD Anderson Cancer Center Faculty and Family Organization, and serves on the board of directors for St. Catherine’s Montessori School in Houston. She has worked with Community Doula Program, an organization helping underserved expectant mothers make healthy choices, and with Hope Stone Inc., a community-based arts organization that helps children and adults heal and grow through creative expression.
 
Ms. Jefferies started her career as an educator devising and implementing school programs and exhibitions in museums. She worked as a teaching assistant at the Royal Ontario Museum in Toronto, and ran education classes at the British Museum in London. She taught third and fifth graders at The Mabin School in Toronto and fifth through eighth graders at two schools in Pittsburgh – The Ellis School and Shady Side Academy. She also served as a Language Arts and Science Teacher for second graders at St. Mark’s Episcopal School in Houston.
 
Her love of art led her to volunteer as an assistant for internationally renowned Chinese artist Cai Guo-Qiang, helping with his Odyssey Project – a gunpowder landscape – that was unveiled in 2010 and remains a part of the Museum of Fine Arts, Houston’s permanent collection.   
 
As the mother of three children ranging in age from 11 to 16, Ms. Jefferies is directly engaged in promoting and practicing an anticancer lifestyle in her bustling Houston home. She focuses on easy and accessible strategies to incorporate the Mix of Six into her family life and to spread healthy practices into the lives of friends and relatives. She is interested in the power of community networks and how this can lead to healthful and sustainable change. In her spare time she loves to cook, read, travel, planning the next great trip and dreaming, and dancing.  She enjoys walking her daughter’s new dog and spending quality time with Lorenzo and her children.     

Book Description. It is helpful for us to have a synopsis of your book in your own words. Please provide a 200-250 word description. (If your book has already been published in hardcover and the jacket copy is sufficient, please indicate this.)
 
“You have cancer.” These are perhaps the most feared three words that will ever come out of a doctor’s mouth, and more and more people are hearing them. Yet, most people do not realize they can reduce their risk of getting cancer and improve their chances of surviving a cancer diagnosis by making six fundamental changes in their lifestyle. Research shows that 50 to 70 percent of cancer can be prevented and cancer survivors can live longer and better if they change their daily habits and live more healthy lives. People are waiting for a cure to cancer, when the most promising antidote is already here, and it doesn’t come in a syringe or a pill.
 
As with many breakthrough findings, Anticancer Living will reveal the facts and evidence that we can prevent the majority of cancer in our world and improve outcomes for those with cancer by making some very simple, yet profound, lifestyle changes. Readers of Anticancer Living will learn about The Mix of Six—six key lifestyle factors that are scientifically linked with cancer risk and influencing outcomes (both quality of life and quantity of life) for those with cancer. Anticancer Living provides the necessary steps in an easy and accessible ways for readers and their families to embark on successful and sustainable lifestyle change and to start anticancer living. Ongoing comprehensive lifestyle change research taking place at the MD Anderson Cancer Center is highlighted and inspiring stories from the patients and examples of transformations in the workplace, among families of varying structures—including the authors own family of five—are highlighted.
 
In a society that remains embedded in an illness model of health care, Anticancer Living empowers people to engage in a life of wellness.
 
 
 
 

 
Competition and Comparisons. For works of nonfiction, please list books that either compete with or complement your new book and explain briefly how your work differs from them. For works of fiction, please list books that would appeal to a similar readership.
 
In the seven years since the last edition of Anticancer: A New Way of Life, the international bestseller by Dr. David Servan-Schreiber, scientific studies and clinical trials have continued to confirm the premise that lifestyle plays a key role in preventing cancer, while improving and extending the lives of cancer survivors. What’s more, an increasing number of studies show that successful and sustainable behavior change is easier to achieve when different areas of lifestyle are incorporated together.
 
A majority of the cancer-related books on the market focus on one or two aspects of behavior—diet/exercise, mind-body—and examine how that particular aspect influences cancer outcomes. For example, The Anticancer Diet, an international bestseller, offers readers a user-friendly guide to help them make smarter choices about what they eat to help avoid cancer. Dean Ornish, whose work we respect and follow closely, has done extensive work on both diet and exercise, including his latest book, The Spectrum, which looks at the effects of nutrition and physical activity on prostate cancer.
 
What we have discovered, and what we will back up with extensive scientific evidence, is that behavioral changes are most effective when they incorporate not one or two but all six areas—healthy eating, physical exercise, stress management, social support, adequate sleep, and decreased exposure to environmental toxins. The books on the market, including Servan-Schreiber’s book, also do not provide people the necessary specific tools to immediately embark on making substantive changes in their lives. Anticancer Living will be the first one-stop source for a complete anticancer makeover. We are not promoting a new diet or exercise routine, but a way of living. While we don’t expect readers to transform their lives overnight, we will provide manageable guidelines and obtainable goals so they can make as many changes as they can toward a way of life that is scientifically proven to reduce cancer risk and improve cancer outcomes for themselves and their families.
 
Other books on cancer tend to be written by cancer survivors and targeted toward cancer patients and their loved ones. Actress Kris Carr used her diagnosis with a rare, incurable cancer at the age of 31 as inspiration for the documentary, Crazy Sexy Cancer, which she has since branded as a series of Crazy Sexy Cancer books sharing her own story, tips and diet suggestions. In the New York Times bestseller Dying to be Me, Anita Moorjani offers her account about how a change in her mindset led her from imminent death to a more realized life. In The Healing Journal, Lynda Peterson describes overcoming both an initial cancer diagnosis and a devastating recurrence with the help of a loving family and her own powers of organization. While these personal cancer narratives serve an important function, offering cancer survivors and others a source of hope and inspiration, they do little to guide readers toward a comprehensive change that could prevent them from getting cancer or improve their chances of surviving a cancer diagnosis.
 
The books that come closest to offering anticancer lifestyle guides are:
 
After Cancer Care by Dr. Gerald Lemole, Dr. Dwight McKee, and Dr. Pallav Mehta;
You Can Conquer Cancer by Ian Gawler;
Disease-Proof by David Katz
 
As is implied by its title, After Cancer Care focuses on cancer survivors and how lifestyle changes can help prevent cancer recurrence. The book promises to provide readers “the information you need to live your healthiest and most vibrant post-cancer life.” Yet, 30 percent of the book focuses on the supplements you should be taking for different cancer diagnoses, for which there is scant evidence to support their use.  Likewise, You Can Conquer Cancer, which has sold more than 250,000 copies, targets cancer survivors, not those hoping to prevent cancer. Also, while both books cover a wide range of lifestyle changes, neither emphasizes the importance of combining changes in all six areas or how to strike an appropriate balance. Gawler focuses on mind-body and nutrition, while the authors of After Cancer Care concentrate mainly on nutrition and supplements (40 percent of the book), with less attention to exercise and stress management and miss the critical components of sleep and synergy. Importantly, like many books on the market, these books provide some advice on what people should be doing yet they fall short on providing readers with suggestions on how to make lifestyle changes.
 
Katz, whose work we both respect and follow, has written perhaps the book that most closely reflects the central message of Anticancer Living. But even Dr. Katz does not have the proper mix and balance in his book that we will explore and expound. Six of the 13 chapters in Disease-Proof focus on healthy eating, almost half the book. The remaining chapters deal with leading an active lifestyle and adopting the proper anti-disease mindset, but Katz gives little ink to stress management and leaves out significant research on the power of meditation, not to mention the importance of sleep and social support. Furthermore, Katz does not focus on cancer—the most feared of all diseases. While Katz makes some powerful and well-documented points, Anticancer Living will utilize the full spectrum of medical research to show that an integrated approach to lifestyle change is the closest thing we have to both avoid and survive cancer.
 
Like the million-copy selling 8 Weeks to Optimum Health by Dr. Andrew Weil, Anticancer Living provides a 6-week plan to a new way of life. Finally, it is worth noting the remarkable success of The Emperor of All Maladies: A Biography of Cancer, which won the Pulitzer Prize and remains among the top 2,000 sellers on Amazon five years after its publication. While Dr. Siddhartha Mukherjee’s exhaustive historical account of cancer is not in direct competition with Anticancer Living, the book’s continuing strong sales demonstrate the desire among the reading public to learn more about the disease that affects all of us, either directly, or indirectly through friends and relatives.
 
Besides a brief mention of the link between smoking and cancer, Mukherjee gives little attention to cancer prevention and the reality that we can prevent the majority of cancer in our world. In Anticancer Living, we will show how to reduce the risk of cancer while giving readers legitimate hope for a life without cancer.  We will provide them with a practical guide, backed by the most up-to-date and authoritative clinical research available, to make the necessary lifestyle changes to increase the odds that they will prevent cancer and, if they are ever forced to face cancer, they can live longer and healthier lives. 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Personal Anecdotes. Are there any anecdotes in connection with the writing of your book that might be of interest to us or to interviewers or reviewers? For instance, how did the idea to write it originate? 
 
TK
 
 
 
 
Talking Points. Please share with us any talking points from your book you think the media will be interested in.
 


   • TIMELY FOLLOW-UP TO AN INTERNATIONAL BESTSELLER: Anticancer Living is the programmatic follow-up to David Servan-Schreiber’s international bestseller Anticancer, the number-one ranked and bestselling cancer book on both Amazon.com and Barnes & Nobles Online, which has been translated into 36 languages and remains the top-selling cancer book in the world. Anticancer Living carries on where David’s work leaves off, using new research to offer readers a six-week, step-by-step plan to start their anticancer lifestyle.
   • AUTHORITATIVE VOICE FROM THE NATION’S TOP CANCER CENTER: The University of Texas MD Anderson Cancer Center has been ranked the nation’s top cancer hospital 11 of the last 14 years by U.S News & World Report. It is one of the world’s largest and most respected centers devoted exclusively to cancer patient care, research, education, and prevention. As the director of the Integrative Medicine Program at MD Anderson, Dr. Lorenzo Cohen is at the cutting edge of cancer research and integrative oncology.
   • A FORMULA FOR SUCCESS, BACKED BY SCIENTIFIC EVIDENCE: While many cancer books offer advice based largely on anecdotal evidence or faulty assumptions and flawed science, Anticancer Living provides an evidence-based plan for lifestyle change to lower cancer risk and improve cancer outcomes.
   • CANCER CONTINUES TO AFFECT US ALL: Despite the hundreds of billions of dollars spent in the last 50 years on cancer research, cancer remains one of the leading causes of death worldwide. Within the next 20 years, the number of new cancer cases is expected to increase to 22 million, a jump of almost 60 percent. In the U.S., one in two men and one in three women will be diagnosed with cancer in their lifetime. Sadly, these statistics are consistent worldwide.
·         HEAR DIRECTLY FROM PATIENTS LIVING THE MIX OF SIX:  Six years ago, Dr. Lorenzo Cohen teamed up with David Servan-Schreiber to design a landmark research study examining how behavior changes affect the biology of the cancer terrain, recurrence of disease, survival rates, and quality of life for cancer survivors. Anticancer Living includes inspiring stories, quotes and testimonials from participants in the study being conducted at MD Anderson.
 
 
Media Experience. Have you appeared on television or radio? When did you appear and why? Do you have any links to these appearances you can share? 
 
Since 2013, Dr. Cohen has hosted a monthly radio show on Houston’s local public radio station, KPFT 90.1, entitled “Living the Anticancer Life.” The show focuses on how to lower risks of cancer and improve outcomes for those with cancer. In 2014, Dr. Cohen and Ms. Jefferies co-hosted the show, offering many of the recommendations presented in Anticancer Living (stress management, nutrition, physical activity, avoiding environmental toxins, sleep, and social support). In 2015-16, they have a monthly appearance on KPFT to discuss Anticancer Living. Last October they appeared together on the radio program “Five-to-Thrive,” a cancer support online radio program.  Currently, they speak on KPFT approximately once a month on one of two of their regular shows, Eco-Ology and Open Journal.
 
Dr. Cohen has a daily news release called “Lorenzo’s Health Corner” that he distributes to cancer patients, interested individuals, and thought-leaders in the field. He also posts a monthly blog on The Huffington Post website. In addition, Dr. Cohen and Ms. Jefferies have started to blog together on The Huffington Post website.
 
 
Lectures. Do you have any formal lecture, seminar, or workshop experience? Please list recent talks and the venues. What size audience do you typically speak to? Do you have a lecture agent? Please provide his or her name, address, and phone number and attach your current lecture schedule.
 
Dr. Cohen conducts an average of 50 talks per year at public events, international conferences and academic gatherings around the world. The target audience varies from event to event, but includes health care professionals within medical centers, cancer patient/survivor conferences, and speaking engagements for the general public. His public talks are well attended, often with over 400 attendees. The titles of the public talks are “Living the Anticancer Life” or “Anticancer Living.”
 
Dr. Cohen and Ms. Jefferies have also started conducting workshops on “Living the Anticancer Life.” The two have given a number of talks together speaking to both high school students and adult audiences, including a well-attended half-day workshop in Vail, Colorado. Currently, they are slated to present a wellness series at the Houston YMCA and a large fundraiser for a nonprofit focused on children and music. Dr. Cohen has also conducted workshops at the renowned Esalen Institute in Big Sur, California, and the husband and wife team intend to conduct lectures and workshops around the country to help market the book. 
 
 
 
 
 
 
 
 
 
 
 
 
 
Professional Meetings. Do you plan on attending any conventions or professional meetings at which your book might be represented? Please supply dates, if known.
 
Annually, Dr. Cohen attends the Society for Integrative Oncology meeting and the Academic Consortium for Integrative Medicine and Health. The book could be sold at both these venues. He also speaks at other international meetings every year and the book could be marketed at these meetings.
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Special Markets. If there are any professional and trade associations, clubs, corporations, or government agencies that might be interested in publicizing or buying bulk copies of your book, please list them here, with contact names, phone numbers and addresses wherever possible. (You may want to contact some organizations yourself in advance of publication.)
 
We will brainstorm what organizations might be interested in our book and send that along later. But all organizations in the oncology field will have an interest.
 
 
 
 
 
 
 
Awards: We will submit your work for awards throughout the year that you are eligible for (Pulitzer, NBCC, Mystery, PEN Awards, NY Public Library, National Book Award, Books for a Better Life, Lambda, regional awards: California Book Awards, Montana, SEBA to name just a few). It would be helpful if you listed any regional or topic specific awards you want us to consider here that you feel we may not be aware of. Please include such pertinent information as deadlines; contact information and/or awards guidelines or links to websites where this information can be found. Please note, we will submit your book for any awards it is eligible for and that we are aware of regardless of whether you supply this information, but this will help ensure your book is nominated for all awards it is eligible for.
 
At this time we are unaware of specific awards this book might qualify for.
 
 
Course Adoption. Is your book appropriate for college or high school classroom use? If so, can you tell us its curriculum level and what competing books are now on the market?
 
This book would be appropriate for high school and college age students.  It would provide both academic information about disease and lifestyle as well as practical suggestions for improving health outcomes and reducing cancer risk. 
 
 
 
 
 
 
 
 
Local Interest. Please list any towns or cities where your name or this book would have local interest.  Include any bookstores you frequent or where your name is known.
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Mailing Lists. Do you maintain your own mailing list of clients, workshop participants, or other contacts?  Please describe the nature and size of the list and the frequency of your mailings.
 
Dr. Cohen has a daily (five days a week) news release called “Lorenzo’s Health Corner” that he distributes to cancer patients, interested individuals, and thought-leaders in the field. This is done via email.  He also posts a monthly blog on The Huffington Post website. In addition, Dr. Cohen and Ms. Jefferies have started to blog together on The Huffington Post. At this time they do not actively mail out information except for “Lorenzo’s Health Corner”.
 
Review copies. We will send copies of your book to all appropriate newspapers, magazines, television, and radio contacts. We welcome your suggestions in making up this list, particularly for reaching specialized outlets for your book—professional journals, alumni magazines, etc. Please provide complete names and addresses for these and for any journalists and/or reviewers who have featured you or your work in the past.
 
 
 
 
 
 
 
 
 
 
 
 
 
Complimentary Copies. Please list the names and complete addresses of other individuals you feel might be of particular help in the promotion or sale of your book. Please indicate if you know them personally and in what way they would be helpful, e.g., for quotes or word of mouth.
 
 
 
  Instructions for listing names and addresses for Review and Complimentary Copies  
1.      We prefer names and addresses to be submitted in Excel (or some other database program) because this enables us to send out galleys and books much more quickly.
 
2.      If you are entering your names in a database, please include separate fields for:
First Name
Last Name
Title (if necessary)
Organization
Street Address
City
State
Zip
Relationship (How you know each contact and any other details we should be aware of)
 
3.      If the book needs to be sent to a home address (to a freelancer, for example) you must include the address.  You must also include street addresses (including city, state, and zip code) for college and university professors.
 
4.      Where possible, please indicate your relationship with the contact—friend? former business associate?  journalist who has reviewed former books favorably? etc. For complimentary copies, please indicate in what way the contact may be helpful, i.e., whether we can approach the contact for quotes or whether they would be good for promoting the book through word of mouth, etc.
 
 
 
 
 
 
 
 
 
 
 
 
 
Author Photo. If you have one, please enclose a recent photograph for use on the book jacket and in marketing. Please indicate the photographer’s name if credit is to be given.

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