Skip to Main Content (Press Enter) Toggle side nav

Share This!

Best Seller
Share This! by Deanna Zandt
Paperback $16.95
Jun 07, 2010 | ISBN 9781605094168

Also available from:

  • Jun 07, 2010 | ISBN 9781605094168

    Also available from:

*This title is not eligible for purchase to earn points nor for redemption with your code in the Reader Rewards program

Product Details


“If you are an activist or a concerned citizen and you are new to social media, start with Share This! Deanna Zandt has deep knowledge, broad experience, a knack for clear and simple explanation, a talent for storytelling, and a wonderfully engaging voice."
—Howard Rheingold, author of Smart Mobs and lecturer, University of California, Berkeley, and Stanford University
“Deanna Zandt is right on target—social media is a new frontier for social justice.  The world may indeed be a better place if we all tell our stories authentically and fearlessly and listen to one another with open hearts.”
—Cecile Richards, President, Planned Parenthood Federation of America

"When Deanna Zandt writes that sharing is daring, she expresses the logic of the age, where a shift from hoarding to sharing can provide incredible social leverage. Think of Share This! as a manifesto for social engagement and as a manual for positive change."
—Clay Shirky, author of Here Comes Everybody

“This book is perfectly timed and brilliantly balanced between reality and inspiration. Social media won't change the world on its own, but with active, informed, and conscious participation, we can.”
—Baratunde Thurston, comedian, blogger, and Web Editor, The Onion

Table Of Contents

1. The Power of Sharing
Welcome to the Future, or, The Birth of Sharing
Sharing for the Rest of Us
How the Magic Happens
Freedom of Information Act(ion)
How Connectors Feed the Magic of Sharing
Onward, Young Sharer
2. Are We There Yet?
Why the Aggregation of Influence Is a Bad Thing
A Brief State of the Internet Union
The Dangers of Replicating Bias and Exclusion Online
Won’t Mobile Fix Everything?
Change, Not Band-Aids
3. We Are What You Share
Trading in Karma
On the Internet, Everybody Knows You’re a Dog
Your Life Makes History
Diving In
How Sharing Inspires Social Change
Authenticity, the Great Equalizer
Know Your Network, Know Yourself
4. Trust Everyone
The Anatomy of Organic Authority
Institutional Authority on the Hot Seat
Size Doesn’t Matter—Relationships Do
Avoiding the Newest Numbers Trap
An Abundance of Attention
Information Wildfires
I’m Not Dead Yet: Stopping Info Misflow
When Twittering Goes Awry
Lessons of Iran’s Aftermath
Your Networks Save the Day
Your Network’s Role in Building and Managing Your Authority—Sanely
Playing by New Rules
5. Sharing Is Daring
Free-For-All Organizing, and the Secret Tyrants We All Are
How to Be a Useful Agent of Change
Lions and Tigers and Bears! Oh, My(Space)!
The Fears People Have
The Monsters Under the Bed
The Benefits Far Outweigh the Hard Parts
Conclusion: What the Future Holds
Yeah, But…
Tips for Individuals
Tactics for Organizations
Crowdfunding Share This!
Notes & Treats
About the Author

Get the latest updates from Deanna Zandt
And go from well-read to best read with book recs, deals and more in your inbox every week.
And go from well-read to best read with book recs, deals and more in your inbox every week.
By clicking SIGN UP, I acknowledge that I have read and agree to Penguin Random House’s Privacy Policy and Terms of Use.
Something awesome is on its way.
Back to Top