Skip to Main Content (Press Enter) Toggle side nav

The Moral Advantage

Best Seller
The Moral Advantage by William Damon
Hardcover $24.95
Aug 15, 2004 | ISBN 9781576752067

Also available from:

  • Aug 15, 2004 | ISBN 9781576752067

    Also available from:

*This title is not eligible for purchase to earn points nor for redemption with your code in the Reader Rewards program

Product Details


"Moral Advantage—what a great idea, especially in business!  Wouldn't it be an odd world—and even an odd God—if doing the right thing mostly brought penalties, instead of advantages?  A great insight, then, but does it hold up to examination?  That's the adventure of this book.  
—Michael Novak, George Frederick Jewett Scholar in Religion, Philosophy, and Public Policy, The American Enterprise Institute, and author of The Spirit of Democratic Capitalism

"Bill Damon's book delivers what no other does—a strong argument replete with examples and research—to show that integrity and moral purpose can support long-term success in business.  The Moral Advantage is a refreshing read and a much needed guidepost in this day and age."
—Michael McCaskey, Chairman of the Board, The Chicago Bears

"Can business leaders turn in excellent results, improve shareholder value, and yet behave morally and ethically? In The Moral Advantage, Bill Damon answers a resounding YES! Damon's touchstone is moral identity—not easy to achieve, but a powerful guidepost to business decision-making. His ideas will inspire a new generation of business leaders."
—Noel Capon, R.C. Kopf Professor of International Marketing and Chair of Conduct Committee, Graduate School of Business, Columbia University

"The Moral Advantage shatters perfectionist views of business ethics that put profit and conscience in separate camps."
—Laura L. Nash, Ph.D., Senior Lecturer, Harvard Business School

Table Of Contents

Introduction: Success and Satisfaction in Business
Leading Lights
The Moral Advantage
Generative Morality: Acts of Creation Empathic Morality and the Golden Rule
Business Ethics That Come Naturally
Philanthropy in Business: Doing it Right
Forging a Moral Identity in Business
About the Author

Get the latest updates from William Damon
And go from well-read to best read with book recs, deals and more in your inbox every week.
And go from well-read to best read with book recs, deals and more in your inbox every week.
By clicking SIGN UP, I acknowledge that I have read and agree to Penguin Random House’s Privacy Policy and Terms of Use.
Something awesome is on its way.
Back to Top