Nudging
By Riccardo Viale
By Riccardo Viale
By Riccardo Viale
By Riccardo Viale
Category: Business | Psychology
Category: Business | Psychology
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$27.95
Oct 04, 2022 | ISBN 9780262544443
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Oct 04, 2022 | ISBN 9780262371582
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Praise
“The book is an insightful and notable re-evaluation of familiar behavioral economic ideologies.”
—LSE Review of Books
Table Of Contents
Preface ix
1 Behavior and Power 1
2 How to Influence Human Behavior 15
3 Cognitive Illusions 27
4 Policy Makers as Architects of Choice 43
5 Behavioral Change in Policy Making 73
6 Behavioral Bureaucracy 87
7 Is Nudging Libertarian? 99
8 Irrational or Adaptive? 113
9 Adaptive Nudging: BRANs and Boosts 129
10 Self-Nudging 143
Conclusion: “Nudgood” or “Nudgevil”? 157
Notes 165
Bibliography 207
Author Index 231
Subject Index 233
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