How Good Do You Want to Be?

The winning philosophy for creating and inspiring success that will help you triumph at work and in life from renowned football coach Nick Saban—with a foreword by Bill Belichick

Excellence doesn’t happen overnight. It comes from hard work, consistency, the drive to be the best, and a passion for what you do. Few understand this better than Nick Saban. With more than three decades of experience as a player and coach, Saban has worked alongside some of the game’s legends and has seen firsthand how great leaders encourage greatness in others. In this candid and thoughtful guide, he shares his unique wisdom:

• Organization, Organization, Organization: Create an environment where everybody knows his or her responsibilities—and each is responsible to the entire group.
• Motivate to Dominate: Understand the psychology of teams and individuals, and use that knowledge to breed success.
• No Other Way than Right: Practice ethics and values—and demand the same from your team.
• Look in the Mirror: Maintain an understanding of who you are by knowing your strengths and your weaknesses.

How Good Do You Want to Be? is more than the story of how Nick Saban motivates his staff and players to excel—it is also the memoir of one of America’s most successful coaches. Filled with instructive anecdotes and illuminated by never-before-told stories of his life and career, this is a book that challenges and inspires us all to be our best.