“An intelligent mix of research and pop culture, Caulfield’s analysis of celebrity trends gets to the heart of America’s obsession with the fame monster.”
“You’d think that with the steady march of science, we’d see the twilight of the quacks. On the contrary. We are awash in snake oil. Now Tim Caulfield provides an important and entertaining antidote to all this bunkum. Put down the deer antler spray and pick up this book.”
—A. J. Jacobs, author of The Year of Living Biblically
“Caulfield’s thoughtful, amusing and engaging study of our celebrity-obsessed culture provides insight into why celebrity authority often trumps medical fact when it comes to our health. If you want to improve your health or that of others you would do well to read this book!”
—Arthur Caplan, author of Smart Mice, Not So Smart People
“Health and science expert [Timothy Caulfield] debunks the most powerful and persuasive messages being spread by celebrities when it comes to our health and well-being: what works, what doesn’t, what is worth our time and money, and what isn’t. A fun and informative read.”
“An exhaustively researched, hilarious take on how celebrity culture influences everyday life, from ill-fated attempts to make it big on reality TV to celebrity-endorsed diets and beauty regimens.”
—Emma Teitel, Maclean’s
INTRODUCTION Idol Dreams
Part I The Illusion of Celebrity Authority
CHAPTER 1 Dieting, Gwyneth, and My Cleanse
CHAPTER 2 Beauty Tips from Beautiful People
CHAPTER 3 Pamela Anderson’s Breasts
CHAPTER 4 Wired Behavior
CHAPTER 5 Beauty and/or Health?
Part II The Illusion That You Too Can Be a Celebrity
CHAPTER 6 Dreams of Fame and Fortune
CHAPTER 7 So You Want to Be a Star?
CHAPTER 8 Celebrity Dreams and Cognitive Biases
CHAPTER 9 Simon Cowell and Social Pressure
CHAPTER 10 Luck and Ten Thousand Hours
CHAPTER 11 A Lonely, Health-Destroying Grind?
CONCLUSION The Dream Crusher?
SELECTED REFERENCES AND SOURCES