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Jul 01, 2008 | ISBN 9780399534317 Buy
Jul 01, 2008 | ISBN 9781440634390 Buy
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Available from:
Jul 01, 2008 | ISBN 9780399534317
Jul 01, 2008 | ISBN 9781440634390
For first-time authors or the seasoned pro, this is the absolutely essential how-to for getting publicity–totally updated and expanded.This indispensable guide from a book publicity insider offers everything authors must know to assist their publishers in publicizing, marketing, and promoting their books, including:
Jacqueline Deval is publisher of Hearst Books and has been a director of publicity for several publishing houses. She has created publicity and marketing campaigns for hundreds of authors of fiction and nonfiction, including Isaac Asimov, Margaret Atwood, Lawrence Block,… More about Jacqueline Deval
“Easily the most incisive and expert guide to book publishing ever.”—Publishers Weekly“Everything your publisher, editor, and publicist will never tell you but you need to know.”—M. J. Rose, co-author of Buzz Your Book“No-nonsense, take-charge advice.”—Nancy Lindemeyer, founding editor, Victoria magazine“Essential.”—Ellen Levine, editorial director, Hearst Magazines“For authors planning to go on the road, I recommend this book highly.”—Sharon Kelly Roth, director, public relations, Books & Co., Dayton“Valuable advice here for both the first-time author and the seasoned pro.”—Douglas Clegg,co- author of The Hour Before Dark and Buzz Your Book “A treasure house of essential wisdom for any author seeking to publicize their work.”—Sharon Salzberg, author of Trusting Your Own Deepest Experience and Lovingkindness, the Revolutionary Art of Happiness
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