Skip to Main Content (Press Enter) Toggle side nav
The Tanning of America by Steve Stoute

The Tanning of America

Best Seller
The Tanning of America by Steve Stoute
Paperback $17.00
Aug 07, 2012 | ISBN 9781592407385

Also available from:

See All Formats (1) +
  • Aug 07, 2012 | ISBN 9781592407385

    Also available from:

  • Sep 08, 2011 | ISBN 9781101529119

    Available from:

Product Details

Praise

“Stoute advises a revolutionary concept for business leaders: Have a little fun along the way.” — Essence

“This book is well worth the investment.” — Ebony

“Thoughtful and relevant. It should be required reading for advertising executives, especially those who count themselves among the Baby Boomer generation.” — Forbes.com

“He’s the conduit between corporate America and rap and the street, and the music industry generally,…he speaks both languages.” — Jay-Z

“Steve is credible in the music and entertainment worlds. Then he can switch gears, walk into the boardroom of a Fortune 500 company and speak his ideas in a way they can understand.” — Dennis Baldwin, Reebok’s top marketer

“[He’s] the right guy for guiding brands in using the record industry to reach youth culture in a credible way.” — Jimmy Iovine, CEO of Interscope Geffen Records

“The man who converts urban entertainment into corporate dollars.” — Complex

“In the loud, boastful world of urban culture, Steve Stoute has become a quiet but powerful force. And big corporations are betting he can deliver more bang for their bucks.” — Vibe

“Steve Stoute is making hot sellers out of cold brands.” — Business Week

“Stephen Stoute understands the value of the celebrity sell.” — Black Enterprise

“Stoute has masterminded an impressive array of brand/artist hookups.” — Advertising Age

Be the first to know!
More from Steve Stoute and book picks sent right to your inbox
More from Steve Stoute and book picks sent right to your inbox
By clicking SIGN UP, I acknowledge that I have read and agree to Penguin Random House’s Privacy Policy and Terms of Use.
Dismiss
Thanks!
Something awesome is on its way.
Back to Top