Pure Innocent Fun

“This is the most fun I’ve had reading all year. Like Chuck Klosterman before him, Ira Madison III takes seriously and analyzes the pop culture detritus that took up hours of our lives as byproducts of the late 1900’s. From Coldplay to Family Matters to Passions and everything in between, It feels like Ira has taken apart every dumb thing I’ve obsessed over and put it back together again—all my ‘roman empires.’ I laughed and cried and felt so, so seen. Buy it and KEEP IT.”—Lin-Manuel Miranda, Pulitzer Prize, Grammy, Emmy, and Tony award winning creator of Hamilton and NYT bestselling author of G’morning G’night

“True to the book’s title, Madison’s humorous and perceptive essays will light a spark of recognition for those who came of age glued to their televisions at the turn of the century.”—The Washington Post, “10 Noteworthy Books for February”

“Ira’s wit, intelligence, and reverence for pop culture is on full display in this fantastic essay collection. What a pleasure to read.”—Phoebe Robinson, award winning comedian and NYT bestselling author of You Can’t Touch My Hair

“If you’re old enough to have typed A/S/L in AOL chat rooms this will unlock so many core millennial memories. If you don’t know what that means, this book will help you talk to your boss at work!”—Cody Rigsby, NYT bestselling author of XOXO, Cody

“A brilliant critical voice for millennials, those on the cusp, or anyone who has had their eyes open over the past few decades, Madison proves a worthy successor to his own idol, Chuck Klosterman. An engaging and often hilarious memoir-in-essays from a pop-culture fiend.”—Kirkus Reviews