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Brian Wansink, PhD, is an Iowa native who earned his doctorate at Stanford University. He is the John S. Dyson Professor of Marketing and a professor of nutritional science at Cornell University, where he is also the director of the Cornell Food and Brand Lab. The author of a number of professional books on food and consumer behavior, Dr. Wansink lives with his family in Ithaca, New York, where he enjoys both French food and French fries each week.
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