About the Author
Jeanne Bliss pioneered the role of the Chief Customer Officer, holding the first ever CCO role for over 20 years at Lands’ End, Microsoft, Coldwell Banker and Allstate Corporations. She has driven achievement of 95 percent loyalty rates, improving customer experiences across 50,000-person organizations. She is now the President of CustomerBliss, where her clients include AAA, St. Jude’s Children’s Hospital, Johnson & Johnson, The US Postal System, and Brooks Brothers. This is Jeanne’s fourth book.