Youtility for Accountants
By Jay Baer and Darren Root
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Published on Mar 11, 2014 | 58 Pages
Published on Mar 11, 2014 | 58 Pages
Author
Jay Baer
Jay Baer is a digital marketing expert, keynote speaker, and author who has advised more than 700 companies since 1994, including 30 of the Fortune 500. His most recent book, Youtility: Why Smart Marketing Is About Help Not Hype, was a New York Times bestseller.
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Darren Root
Darren Root cofounded RootWorks, LLC, to help accounting firms succeed in today’s digital environment. A highly respected practicing CPA and a nationally recognized speaker, Darren is also the coauthor of The E-Myth Accountant, executive editor of CPA Practice Advisor and a guest lecturer at Indiana University’s Kelley School of Business.
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