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Thank You for Arguing, Third Edition

What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion

By Jay Heinrichs
Read by Jay Heinrichs

By Jay Heinrichs
Read by Jay Heinrichs

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Audiobook Download $22.50

Jan 02, 2018 | 874 Minutes

Thank You for Arguing, Third Edition by Jay Heinrichs
Audiobook Download
Jan 02, 2018 | ISBN 9780525524397 | 874 Minutes

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About Thank You for Arguing, Third Edition

A master class in the art of persuasion, as taught by professors ranging from Bart Simpson to Winston Churchill, newly revised and updated.

The time-tested secrets taught in this book include Cicero’s three-step strategy for moving an audience to action, and Honest Abe’s Shameless Trick for lowering an audience’s expectations. And it’s also replete with contemporary techniques such as politicians’ use of code language to appeal to specfic groups and an eye-opening assortment of persuasive tricks, including the Eddie Haskell Ploy, the Belushi Paradigm, Stalin’s Timing Secret, and the Yoda Technique.   

Whether you’re an inveterate lover of language books or just want to win a lot more anger-free arguments on the page, at the podium, or over a beer, Thank You for Arguing is for you. Warm, witty, erudite, and truly enlightening, it not only teaches you how to recognize a paralipsis when you hear it, but also how to wield the weapons of persuasion the next time you really, really, want to get your own way.

Read An Excerpt

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Also by Jay Heinrichs

Thank You for Arguing, Fourth Edition (Revised and Updated)
How to Argue with a Cat
Word Hero
See all books by Jay Heinrichs

About Jay Heinrichs

Jay Heinrichs spent twenty-six years as a writer, editor, and magazine-publishing executive before becoming a full-time advocate for the lost art of rhetoric. He is Professor of the Practice of Rhetoric and Oratory at Middlebury College and lectures frequently on… More about Jay Heinrichs

Product Details

Category: Reference | Business | Audiobooks

Audiobook Download | $22.50
Published by Random House Audio
Jan 02, 2018 | 874 Minutes | ISBN 9780525524397

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