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Communicate Like a Leader by Dianna Booher
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Communicate Like a Leader

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Communicate Like a Leader by Dianna Booher
Paperback $18.95
Jun 05, 2017 | ISBN 9781626569003

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  • Jun 05, 2017 | ISBN 9781626569003

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Product Details


Winner of the 2018 Axiom Award Silver Medal in the Networking Category.

“If you’re a micromanager, you need to know it’s not just ineffective—it’s also the most labor-intensive leadership style. When you read Communicate like a Leader, you’ll learn strategic communication skills that will improve your relationship with your people and actually make leading easier. Dianna Booher is the communication guru of the 21st century!”
Ken Blanchard, coauthor of The New One Minute Manager and One Minute Mentoring

“Great leaders are great communicators, as Dianna Booher points out in this smart, useful book. If you want to become a top-notch strategic communicator, you’d do well to heed the advice in its pages.”
Marshall Goldsmith, executive coach, business educator, New York Times bestselling author, and Thinkers50 #1 leadership thinker in the world

“Dianna Booher’s brilliant new book, Communicate like a Leader, is the single-best communication guide I have ever read. In it are thirty-six clear, concise, relevant, and practical bits of strategic advice on how to connect with others. No fluff. No wasted words. All substance. I guarantee you that there is something in this book that you can use immediately—and more that you can apply tomorrow and the next day and the next. Buy this right now, read it as soon as you get it, and then put Dianna’s expert advice to work for you. You will be very glad that you did.”
Jim Kouzes, coauthor of the bestselling The Leadership Challenge and Dean’s Executive Fellow of Leadership, Leavey School of Business, Santa Clara University

“Everything they didn’t teach you at Harvard Business School—but should have—about leadership communication in the real world of work.”
John Addison, bestselling author; Leadership Editor, Success magazine; and CEO, Addison Leadership Group

“More than a mere treatise on communication, this is an extremely practical and actionable book about becoming a better leader. It happens that leaders do their work by communicating, and Booher provides valuable tactics to use in a wide variety of circumstances. Every reader is guaranteed to take away some useful practices.”
Jack Zenger, CEO, Zenger Folkman, and bestselling coauthor of The Extraordinary Leader and Speed

“Dianna Booher has done it once again. This book is a must-read for anyone seeking clear, practical, and actionable advice.”
Catherine Blades, Senior Vice President, Corporate Communications, Aflac Inc.

Great leaders have one thing in common: they are all great communicators. They have discovered how to convert their keen awareness into ideas that speak to one’s emotions and ambitions. They understand that if their message does not take deep root, it will likely make little difference in shaping outcomes. In her newest book, Communicate like a Leader, Dianna Booher calls upon her vast body of work to create an inspirational playbook for leaders in pursuit of excellence. A must-read for people seeking to propel their career.”
Bill Yancey, Managing Director, Operations, Hilltop Securities Inc.

“Communication and leadership are critical for all success. Dianna Booher is an expert on both fronts and an author of forty-seven books! Learn from her wisdom. Buy this book, read this book, and learn from the very best—I do!”
Dr. Peter Legge, OBC, CSP, CPAE Hall of Fame, CEO and Chairman, Canada Wide Media Limited

“Once again, Dianna Booher has created a masterpiece of communication. This book is perfect for anyone who is a leader or would like to become one. Buy it. Read it. Study it. Use it. Bank it.”
Jeffrey Gitomer, author of The Little Red Book of Selling and The Little Green Book of Getting Your Way

Table Of Contents


Introduction The challenge of leadership communication I
Part 1
Strategic Leadership
Think Long-term investment in people and payoff

chapter 1 Communicating as a leader and as a manager 11
chapter 2 have a ready answer for THIS one key question– always 15
chapter 3 Make sure the team knows the deliverables 18
chapter 4 Build a Culture of Trust 24
chapter 5 Hire Based on Core Character and Competency 27
chapter 6 Nix Micromanaging and Other Negatives 32
chapter 7
Squelch the Urge to Hoard 36

chapter 8
Guide With Strategic Questions 39
chapter 9
Dislodge Log-Jamming Directives 42
chapter 10
Become a Coach, Not a Critic 45
chapter 11 Give Kudos That Count 49
chapter 12
Fire People to Be Fair 52
chapter 13 Energize Rather Than Demoralize 56
chapter 14
Course-Correct Quickly After Bad Decisions 60
chapter 15
Develop Your People 64
Connect With Intent
chapter 16 Be Intentional About Your Communication Standards 73
chapter 17 Be a Leader Who Laughs 78

chapter 18
Respond Promptly in the Age of Twitter 83
chapter 19
Learn to Apologize or Pay the Penalty 86
chapter 20
Keep Your Networks Active 89
Look for Mutual Opportunities
chapter 21 Determine Your Goals, Value, and Walk-Away Point 97
chapter 22 Adopt Strategic Negotiation Practices 101
chapter 23
Aim to Do the Second Deal 105
Persuade Minds and Win Hearts
chapter 24 Increase Your Executive Presence 111
chapter 25
Dump Your Data to a Storyline 117
chapter 26 Engage With Great Stories 121
chapter 27 Be Brief or Be Dismissed 128
chapter 28 Prepare for Off-the-Cuff Comments 131
Write to the Point
chapter 29 Let Them See How You Think 137

chapter 30
Trust the TA-DA TemplateTM 142

chapter 31
Use Social Media Strategically—Don’t Spray Paint 146
Deliver Results When You Meet
chapter 32 Consider a Meeting Before the Meeting 155
chapter 33
Plug Power Into Your Agenda 157

chapter 34
Make Little Meeting Matters a Big Deal 160
chapter 35
Meet Like You Mean Business 164
chapter 36 Know Your Meeting ROI 169

Next Steps 173
Notes 175
Acknowledgments 179
Bibliography 177
Index 181
About the Author 189
How to Work With Dianna Booher and Booher Research 191

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