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Behavioral Insights

Best Seller
Behavioral Insights by Michael Hallsworth and Elspeth Kirkman
Paperback $15.95
Sep 01, 2020 | ISBN 9780262539401

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  • Sep 01, 2020 | ISBN 9780262539401

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  • Sep 01, 2020 | ISBN 9780262360142

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Product Details

Praise

“A brilliant book, packed with wisdom and insights, and a ton of fun to boot. The best one-stop shop, if you’re interested in behavioral science, and in how to improve the world.”
 
Cass R. Sunstein, Robert Walmsley University Professor, and coauthor of Nudge

Table Of Contents

Series Foreword vii
Preface ix
Acknowledgments xiii
1 Introducing Behavioral Insights 1
2 The History and Thought behind Behavioral
Insights 25
3 Examples of Behavioral Insights in Practice 71
4 Applying Behavioral Insights 81
5 Criticisms, Considerations, and Limitations 123
6 The Future of Behavioral Insights 167
Glossary 197
Notes 203
Further Reading 219
Index 221

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