The New Lunar Society

About The New Lunar Society

How to create our industrial future with inspiration and lessons from the originators of the industrial revolution.

Climate change, global disruption, and labor scarcity are forcing us to rethink the underlying principles of industrial society. In The New Lunar Society, David Mindell envisions this new industrialism from the fundamentals, drawing on the eighteenth century when first principles were formed at the founding of the Industrial Revolution. While outlining the new industrialism, he tells the story of the Lunar Society, a group of engineers, scientists, and industrialists who came together to apply the principles of the Enlightenment to industrial processes. Those principles were collaboration, the marriage of practical and scientific knowledge, and the belief that the world could progress through making things.

The Lunar Society included pioneers like James Watt, Benjamin Franklin, and Josiah Wedgwood, and their conversations no less than ignited the Industrial Revolution and shaped the founding of the United States. Telling the stories of these makers in parallel with those of our current moment of crisis on multiple fronts, Mindell argues for a new industrialism. He asks: What does industry look like when it strives to optimize for the lowest carbon footprint as well as the greatest profit? When it values resilience as much as efficiency? When it upholds dignified, inclusive, sustainable work? Optimistic but not utopian about our ability to build the world, The New Lunar Society shines a light on how a new generation can reanimate the best ideas of our thinking doer forebears and begin to build a future that is both realistic and human-centered.