Unfair Advantage

A concise yet powerful guide to identifying and leveraging your competitive advantage in any situation, to the point that it’s practically unfair—from the New York Times bestselling author of Clear Thinking and The Great Mental Models

Unfair advantages come from doing what anyone can, but almost no one will.

It isn’t the amount of raw talent, luck, or connections someone has that enables them to produce extraordinary results. It’s the willingness to do what most people won’t.

In this follow-up to his New York Times bestseller Clear Thinking, Shane Parrish moves from thinking better to actions that make a difference. He distills decades of research and observation into 33 practical and powerful lessons that will help you tap your highest potential and give you an edge over the majority of others. 

You’ll learn how to:

• Use the time no one sees to build skills everyone notices
• Act quickly before problems grow and opportunities disappear
• Become irreplaceable by solving the hard problems others avoid
• Hold tight to your goal while letting go of a plan that no longer works
• Make fast decisions when mistakes are cheap and slow down when they aren’t
• Build a reputation that does 99% of the work for you
• Keep going when the work is paying off, but the results haven’t shown up yet

Packed with memorable stories of underdogs and innovators, along with powerful mental models and easy to apply strategies, Unfair Advantage is a playbook for getting ahead. Whether you’re an entrepreneur, professional, or avid learner, it will change the way you think about competition, growth, and what it takes to get ahead in business and in life.

You can access the unfair advantage. This book shows you how.