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Penguin Random House Partnering with the ALA for National Readathon Day 2016

The American Library Association (ALA) is joining with Penguin Random House to support the second annual National Readathon Day, which will take place on Saturday, May 21, 2016. It is a day dedicated to the joy of reading and giving, when readers everywhere can join together in their local library, school, bookstore, and on social media (#Readathon2016) to read and raise funds in support of literacy. This year, Readathon Day is presented as part of ALA’s Libraries Transform campaign, and will benefit ALA’s Every Child Ready to Read initiative, a program that supports the early literacy development of children from birth to age five in libraries across the nation.  Sari Feldman, president of ALA, said, “We are thrilled to partner with Penguin Random House on National Readathon Day 2016.  Not only does Readathon Day present an opportunity to generate excitement amongst readers of all ages, but it also enables children and students everywhere to get involved in an effort that supports youth literacy. The transformational power of reading is fundamental to the value that libraries provide to their communities each and every day.” Penguin Random House is dedicated to creating lifelong readers by supporting programs such as ALA’s Every Child Ready to Read. As part of its commitment to #Readathon2016, Penguin Random House has announced its Library Awards for Innovation, where libraries across the country will have the opportunity to apply for grant awards in support of creating the most innovative community-based programs in 2016. Libraries are encouraged to use Readathon Day as a jumping off point for submissions to the Library Awards for Innovation. Leading up to and during #Readathon2016, individuals can contribute to ALA and Every Child Ready to Read by visiting the Firstgiving Fundraising page at www.firstgiving.com/5066/national-readathon-day and sharing with their friends and family. All readers are encouraged to join in Readathon Day fun on social media, using the hashtag #Readathon2016. Visit the official website, www.readathonday.com, for more information on how to get involved online and in person, including sharing images and videos, and hosting local reading parties. Last year’s inaugural Readathon Day put the national spotlight on reading in support of the National Book Foundation’s literacy programs. This year, #Readathon2016 shines a light on libraries and early childhood literacy through ALA and Every Child Ready to Read. Visit www.readathonday.com for more information.