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Starting and Running a Restaurant by Jody Pennette and Elizabeth Keyser
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Starting and Running a Restaurant

By Jody Pennette and Elizabeth Keyser

By Jody Pennette and Elizabeth Keyser

Best Seller

Part of Idiot's Guides

Category: Business

Ebook $11.99

Sep 01, 2015 | ISBN 9781615648535

Starting and Running a Restaurant by Jody Pennette and Elizabeth Keyser
Ebook
Sep 01, 2015 | ISBN 9781615648535

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  • Sep 01, 2015 | ISBN 9781615648535

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About Starting and Running a Restaurant

Around 90% of all new restaurants fail in the first year of operation. Many owners think they have the perfect idea, but they have terrible business plans, location, or other issues. Idiot’s Guides: Starting and Running a Restaurant shows budding restauranteurs the basics of honing in on a concept to gathering start-up capital to building a solid business plan. You will also learn how to choose a great restaurant location, select an appealing design, compose a fantastic menu, and hire reliable managers and staff. In this book, you get:

   • Introduction to basic requirements of starting a restaurant such as time management, recognizing your competition, choosing your restaurant concept, and making it legal.
   • Information on building a solid business foundation such as a solid business plan, a perfect location, where to find investors, and securing loans.
   • Suggestions on how to compose the perfect menu, laying out the front and back of house and bar, and choosing the must-have necessities such as security alarms and fire prevention.
   • Techniques on how to hire and train your staff, purchasing or renting supplies, understanding costs and setting up your financial office, and using social media as a marketing tool.
   • Secrets for keeping your customers returning, running a safe restaurant, managing employees, and building your PR sales plan.
   • Pre-opening checklists to ensure everything is ready by opening day. Operational checklists and forms a successful restaurateur will need to manage their restaurant.

About Jody Pennette

Jody Pennette: 250 individual restaurants from scratch. His restaurant consulting business cb5 has invented and implemented successful restaurant concepts for… More about Jody Pennette

Product Details

Category: Business

Ebook | $11.99
Published by DK
Sep 01, 2015 | 336 Pages | ISBN 9781615648535

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