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$16.95
Dec 06, 1999 | ISBN 9781576750612
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Table Of Contents
Preface
Introduction: The Principles of Effective Innovation
Part One: The Basics of Intrapreneuring
Chapter 1: How Innovation Actually Happens
Chapter 2: The Crucial Roles in Innovation
Chapter 3: How to Succeed as an Intrapreneur
Chapter 4: What an Intrapreneuring Program Looks Like
Part Two: From Idea to Profitable Reality
Chapter 5: Finding a Good Idea
Chapter 6: Getting Started
Chapter 7: Avoiding Typical New Product Mistakes.
Chapter 8: Intrapreneuring Within a Structured Development Process
Part Three: The Tricks of the Trade
Chapter 9: Advice for Hands-on Innovators
Chapter 10: What You Can Do as a Middle Manager
Chapter 11: What You Can Do in Senior Leadership
Part Four: The Climate for Innovation
Chapter 12: Diagnosing Your Climate for Innovation.
Chapter 13: Improving Your Climate for Innovation
Chapter 14: The Future of the Intrapreneurial Organization
Appendices
A. The Intrapreneur’s Ten Commandments
B. An Outline for an Intrapreneurial Business Plan
C. The Intrapreneurial Evaluation Checklist
D. The Sponsor Evaluation Checklist
E. The Team Effectiveness Checklist
F. The Intrapreneurial Bill of Rights
Notes
Index
About the Authors
21 Books You’ve Been Meaning to Read
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